Creating content themes, ideas and topics can be hard work for busy business operators. If all your content writer does is turn the ideas you bring into words, you’re missing out.
While the technology changes, human needs and communication are more stable. So classic sales tools like SPIN selling are great copywriting toools.
This is a lovely marketing story on lots of levels – so it’s well worth reading the full Medium Article “Stories From the Field: A Tale of Two Billboards”
Once upon a time I was a programmer. I wrote long programs to do complex data processing. Now I’m an author and copywriter – and I’m still organising and translating complexity.
Getting to the sweet spot in making a marketing proposition often needs some real detective work to hear beyond what people say and to find out what they’re really concerned about.
Getting visitors to your website is one thing, keeping them on your website once they’ve arrived is another. In an increasingly noisy online world, the classic KISS (Keep It Simple, Stupid) applies more than ever. 4MAT can help you structure a simple website.
Hi there, I’m Leigh Baker – writer, thinker and word junkie.
Words4Websites is where I take your words and turn them into authentic, trust-building content and copy.
I’m a highly skilled listener and wordsmith with decades of business experience in creating understanding.
“It’s not just the writing you do. The word craft you add means that I understand my own blog – so do my readers. …
You’re the ultimate expansion pack for my brain. The content ideas we generate together are gold.”
Ian Hopkinson, Mad Scientist Digital
Words4Websites
is a division of Balance3
ABN: 26 583 530 109
Silvan, Victoria
Australia
You can email any questions through the contact form, or schedule a no-obligation introductory call to explore further.
