Copywriting = daily learning

One of the things I love about copywriting is that I’m always learning – and in fields that I would never have chosen by myself. There’s a constant cross-fertilisation of ideas and information. (Something that I find really key to staying creative.)

Full-spectrum business understanding

As I wrote a Nurture Email series for a bookkeeping client, I learned that accounting began in the early 1400’s – and how the craft enables business managers, entrepreneurs and their investors to keep track of every cent they receive or spend.

As I turned speaking notes into a series of blog posts for a web designer, I got a update on the latest  design features of websites that convert visitors into business.

At the start of the year, I wrote copy on high performance car suspensions one week, then the next week on how to invest in Italian property.

Ongoing amazing conversations

My basic value proposition is “You talk, I write – so you can get on with doing business”.

Thanks to Skype, I get to have fascinating conversations with inspiring entrepreneurs about HOW their products and services help their customers.  (Sometimes I feel more like a business coach than a copywriter as we work our way from their expertise towards their USP.)

Capture your unique offer

 

If your web content needs a makeover to make it truly reflect your business, get in touch today.

“It ain’t what you say, it’s the way that you say it”

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More about Words4Websites

About Leigh

Hi there, I’m Leigh Baker – writer, thinker and word junkie.

Words4Websites is where I take your words and turn them into authentic, trust-building content and copy.

I’m a highly skilled listener and wordsmith with decades of business experience in creating understanding.

My clients say…

“It’s not just the writing you do.  The word craft you add means that I understand my own blog – so do my readers. …

You’re the ultimate expansion pack for my brain. The content ideas we generate together are gold.”

Ian Hopkinson, Mad Scientist Digital

Get in touch

Words4Websites
is a division of Balance3
ABN: 26 583 530 109
Silvan, Victoria
Australia

You can email any questions through the contact form, or schedule a no-obligation introductory call to explore further.